You are not alone if you feel overwhelmed by cold calls. Every call is unique, which makes the experience thrilling and occasionally terrifying. Most sales representatives will admit that cold calling can be challenging. But it may also be a very effective technique to boost sales and generate more leads, especially if you know the… Continue reading Cold Calling In 2022 – A Good Idea?
Drafting successful cold emails is a skill. In our last article, we discussed how crucial opening lines are for cold emails and how they contribute to converting a prospective customer into a real client for your business. If you haven’t had a chance to look at it yet, you can do so here. This time… Continue reading How To Craft Effective Cold Email Closing Lines
Do cold emails require an opt-out? And if so, how should it be done? Some would say that the obvious answer to these questions is just to include an unsubscribe link. Others would say that the solution is a lot more complicated than that. Whichever side you come down on, this article will provide you… Continue reading Do Cold Emails Require an Opt-Out?
Lead Generation and Appointment Setting are the two prominent pillars of every sales strategy, enabling brands to achieve high-value prospects. For B2B companies, the process might prove ineffectual without talking directly to the prospects. This is why lead generation and appointment setting is one of the most difficult yet pre-eminent aspects of a sales campaign,… Continue reading Top 8 B2B Lead Generation and Appointment Setting Companies
This article was originally published on Fox Interviewer, Entrepreneur Stories, Daily Beat and others. In early 2020, the world changed. Who could have foreseen that groundbreaking campaigns would be rendered futile by the outbreak of Covid-19? While the Ad market was estimated to grow by $865 billion USD by 2024, the onset of the pandemic hit… Continue reading Pixelo’s Story: Driving B2B Sales During the Pandemic
Picture this! You create content, research for leads, strategize campaigns, send out hundreds of emails, track metrics, all to set a sales appointment with your potential clients. But, your prospect refuses to meet you. This can be due to the lack of trust as we live in a world overshadowed by technology and are afraid… Continue reading Tips for Appointment Setting: Get more sales meetings with your ideal customers