Valley

What is Valley

Valley is an AI-powered LinkedIn outbound platform that combines website visitor identification, automated prospect research, and hyper-personalized LinkedIn message generation to help B2B sales teams book more qualified sales calls — without manual prospecting effort. The core value proposition is intent-based outreach: Valley identifies anonymous companies visiting your website, researches those visitors using intent data and contact intelligence, and then automatically crafts and sends personalized LinkedIn connection requests and messages — turning warm website traffic into booked calls, typically within days of setup. Users report response rates above 15%, with customers like Pillar citing 70% more meetings booked and 85% less time spent on outreach.

Valley sits at the intersection of website visitor identification (like Leadfeeder or Warmly) and LinkedIn automation (like Expandi or Waalaxy) — but goes further by layering AI-generated personalization on top of the intent signal. Rather than just alerting you that a company visited your site, Valley automatically researches the right contact at that company, writes a personalized LinkedIn message referencing relevant context, and sends it on your behalf. The platform manages the full LinkedIn outreach sequence — connection requests, follow-ups, response handling — and provides analytics on pipeline generated. The Valley Studios tier ($4,999/mo) is a fully done-for-you service with guaranteed booked calls and expert-led pipeline generation, positioned for teams that want outcomes without managing the tool themselves.

Valley is not a multi-channel outreach platform, a full CRM, or a cold email tool. It focuses exclusively on LinkedIn-based outbound using website visitor intent as the primary trigger. It does not send cold emails, manage phone outreach, or provide a contact database for cold prospecting. It is best suited for B2B companies with meaningful website traffic (enough to generate a pipeline of warm visitors worth contacting), a LinkedIn-active ICP, and a sales team that wants to automate the most time-consuming parts of LinkedIn prospecting without sacrificing personalization quality. Setup complexity is rated Advanced — white-glove onboarding is included on Growth and above.

How Valley Works

Valley operates as an intent-driven LinkedIn outreach engine. The workflow begins with website visitor identification: Valley installs a tracking pixel on your website that de-anonymizes company-level visitors — identifying which companies are browsing your site, which pages they viewed, and how much time they spent. This intent signal becomes the trigger for outreach rather than a cold list.

Once a visitor is identified, Valley's AI research layer kicks in: it automatically finds the right contact person at the visiting company (based on ICP criteria you configure — job title, seniority, function), pulls in context about that person from LinkedIn, their company, recent news, and other public signals, and uses this research to generate a hyper-personalized LinkedIn outreach message. The message references specific, relevant context — not generic templates — resulting in the 15%+ response rates Valley reports. Valley then automates the LinkedIn outreach sequence: sending the connection request, the initial message, and follow-ups based on how the prospect responds. Response management and call scheduling are handled within the platform. The entire workflow from visitor identification to booked call can operate with minimal human intervention once configured.

Key Features

Valley combines website visitor identification, AI-powered prospect research, and automated LinkedIn outreach into a single intent-driven pipeline generation platform:

Who Should Use Valley

Valley is recommended for B2B sales teams that have meaningful website traffic, a LinkedIn-active ICP, and want to convert warm website visitors into booked calls through automated, hyper-personalized LinkedIn outreach — without spending hours on manual prospecting.

Perfect For:

• B2B SaaS and services companies with active website traffic looking to convert visitors into pipeline — Valley's core differentiator is using website visitor intent as the outreach trigger. This means it's most effective for companies that already have meaningful inbound traffic — prospects who have shown interest by visiting your site are dramatically warmer than cold contacts. For companies where website traffic represents a significant portion of top-of-funnel activity (content-driven, SEO, paid ads, or product-led growth funnels), Valley converts that existing traffic into a LinkedIn outreach pipeline automatically. Customers like Pillar have reported 70% more meetings booked using this approach vs. traditional outbound
• Sales teams targeting LinkedIn-active buyers in B2B markets — Valley is LinkedIn-first. It's most effective when your ICP is active on LinkedIn — reading posts, updating profiles, engaging with content — which is typical of most B2B SaaS buyers (founders, VPs, directors, department heads). The AI personalization engine pulls signals from LinkedIn activity, company updates, and news to craft messages that reference relevant, timely context. For markets where email deliverability is challenging or where LinkedIn is the preferred professional communication channel, Valley offers a high-conversion alternative that bypasses inbox competition entirely
• Startup and SMB sales teams with small headcounts that can't afford a full SDR team — Valley's core promise is automating the 85% of SDR time that goes to prospecting, research, and manual outreach — freeing up human time for conversations that require judgment. For early-stage companies that need to book meetings but can't justify a full SDR headcount at $60–80K/year per rep, Valley at $500–995/mo provides a meaningful fraction of that output without the hiring, training, and management overhead. The Base plan ($500/mo, 1 seat) is positioned as an affordable entry for solo founders or small sales teams testing the approach
• Agencies running outbound campaigns for B2B clients — Valley's multi-seat plans and white-glove onboarding make it suitable for agencies managing LinkedIn outreach campaigns on behalf of clients. The Scale plan (10–50 seats, custom pricing) and Studios tier ($4,999/mo, done-for-you) are both built for agencies and service providers that want to offer LinkedIn outbound as a managed service with pipeline generation guarantees. The platform handles the operational complexity of running multiple LinkedIn accounts with personalized outreach at scale
• Teams that want guaranteed meeting outcomes, not just a tool — Valley's Growth plan ($995/mo, 3 seats) explicitly guarantees 10 meetings in 90 days — a performance commitment that distinguishes it from most LinkedIn automation tools that sell software access without outcome accountability. For teams that have been burned by LinkedIn automation tools that generate low-quality activity metrics without pipeline results, the meetings guarantee on Growth provides a risk-reduced way to evaluate the platform's actual business impact before committing to Scale or Studios tiers

How to Use Valley

Book a demo at go.coldiq.com/valley to select your plan and begin white-glove onboarding. Valley installs a website tracking pixel, you connect your LinkedIn account(s), configure your ICP, and the platform begins identifying visitors, researching contacts, and sending personalized LinkedIn outreach automatically — typically generating first conversations within 24–48 hours of going live.

Step-by-Step Process:

• Book a Demo & Select Your Plan: Start by booking a demo at go.coldiq.com/valley to evaluate which plan fits your team. Valley Base ($500/mo, 1 seat) is for individual founders or solo sales reps wanting to automate their personal LinkedIn outreach with website visitor intent. Valley Growth ($995/mo, 3 seats minimum) includes white-glove onboarding and a 10-meetings-in-90-days guarantee — the recommended starting point for small sales teams that want a managed setup with outcome accountability. Valley Scale (custom, 10–50 seats) is for larger sales teams; Valley Studios ($4,999/mo, 5 seats) is a fully done-for-you service for teams that want expert-led pipeline generation with zero internal operational overhead
• Install the Website Tracking Pixel & Connect LinkedIn: Valley provides a JavaScript tracking pixel to install on your website (similar to a Google Analytics tag). This pixel de-anonymizes company-level visitors — identifying which companies are visiting your site, which pages they viewed, and how long they spent. Connect your LinkedIn account(s) to Valley's platform to enable automated outreach from your personal or team LinkedIn profiles. Valley manages LinkedIn's daily activity limits and mimics human-like outreach cadences to avoid account restrictions. On Growth and above, the Valley team handles technical setup during white-glove onboarding
• Define Your ICP & Outreach Criteria: Configure your ideal customer profile — the job titles, seniority levels, company sizes, industries, and geographies of the contacts you want Valley to target at visiting companies. When a company triggers the website pixel, Valley uses these ICP criteria to identify the right person to contact at that company (e.g., the VP of Sales, the CTO, the Head of Marketing). You can also configure exclusion lists (competitors, existing customers, companies in active deals) to ensure outreach only goes to net-new prospects. ICP configuration quality directly determines outreach relevance — Valley's onboarding team helps refine this during setup
• Review & Launch AI-Generated Messages: Once a visitor is identified and the right contact found, Valley's AI research engine pulls context — the contact's LinkedIn profile, recent posts, company news, fundraising activity, hiring signals, tech stack — and generates a personalized LinkedIn outreach message referencing specific relevant details. On Base plans, you can review and approve messages before sending. On Growth and above, messages can be sent automatically once you've approved the messaging frameworks and tone during onboarding. Connection requests are sent first, followed by the personalized message upon acceptance, followed by configured follow-ups based on response (or non-response) signals
• Manage Responses & Book Calls: Prospect responses flow into Valley's response management interface. When a prospect replies positively, Valley can automatically trigger calendar booking links or hand off to a human rep for the conversation. Negative or neutral responses are handled according to configured follow-up logic. Analytics dashboards track outreach volume, connection acceptance rates, reply rates, meetings booked, and pipeline generated — giving you visibility into which visitor segments and message angles drive the best outcomes. Use these insights to continuously refine your ICP targeting and messaging frameworks for improving results over time

Valley Pricing

Valley starts at $500/mo (1 seat). Growth $995/mo (3 seats · 10 meetings guaranteed). Scale custom (10–50 seats). Studios $4,999/mo (5 seats · done-for-you). Demo available. →