Design Case Study
Research, Brainstorming, Logo design, Color palate, Mock ups
Research
Branding
Mock Ups
About Arivonix
Arivonix represents Knowledge, strength, resilience deepened with GenAI and Analytics.
By emphasizing GenAI and GenAI Analytics, Arivonix can highlight its unique capabilities and innovative approach, differentiating itself from competitors and capturing the attention of potential clients and partners who are specifically interested in the latest advancements in AI
Brief
To achieve the client’s market penetration and lead generation goals, we implemented a multi-step, data-driven strategy. Here’s how we approached it:
Competitive Analysis
Minimal, clean and easy design,
feels like professional and stable
Clean layout with minimal colors
Good play of colors and minimal & clean look
fonts are simple and readable
Images look good, use of gradients makes it more intersting
Dolphin in the logo seems playful
Good play of colors and gradients, Layout looks crowded
Minimal & clean look least amount of colors used fonts are simple and readable
Layout looks too simple, graphics can be better
References
Mind Map
Brainstorming Sketches
Logo iterations
Logo - Finalized
Color Palette/ Typeface
Primary
#2050EC
Accent
#2050EC
Secondary
#AAB9C5
Base Black
#0A0A0B
Plus Jakarta Sans
|
Header Weight – Semi Bold |
64px |
|
Sub Header Weight – Semi Bold |
36px |
DM Sans
Body Text – Based on resolutions
Arivonix means – Knowledge, strength, resilience deepened with GenAI and Analytics. This focus not only reflects the company’s commitment to leveraging cutting-edge technology but also positions it effectively within a competitive and rapidly evolving market of GenAI and Gen AI Analytics.
Weight – Regular
Construction of Logo
Spacing of Logo
Logo - Black & White Background
Logo - Color Variations
